1664 BLANC LAUNCH EVENT

Guests in a blue-lit event space with neon ceiling frame and mirrored dance floor.

Client

1664 Blanc

Services

Event & Brand Experience

Location

Berlin

Year

2024

Photos by

Franz Becker

In collaboration with RCKT., UNDPLUS designed the launch event for 1664 Blanc at Cank in Berlin. The immersive experience used the blue bottle as a central theme, featuring light installations, a showroom setup, and a progression from dinner to party in a transformed retail space.

+ More Info

Long candle-lit dinner table between white curtains in the blue-lit industrial event space.
Crowd in blue light in front of the illuminated 1664 Blanc logo wall at the launch event.
View down a frozen escalator into the blue-lit event level with neon frames and 1664 logo.
Blue-lit event space with neon ceiling frames, glowing ice pillars and mirrored floor pool.
Festive place setting with silver charger plates, menu cards, candles and blue 1664 accents.
Glowing 1664 sign above a brick plinth with flower vase at the blue-lit launch event.
Folded blue polo shirt on white crate plinth next to a rack of 1664 Blanc shirts.

Venue: Cank

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A first look at our new website — More to come soon.
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A first look at our new website — More to come soon.
A first look at our new website — More to come soon.
A first look at our new website — More to come soon.
A first look at our new website — More to come soon.
A first look at our new website — More to come soon.
A first look at our new website — More to come soon.
A first look at our new website — More to come soon.
A first look at our new website — More to come soon.
A first look at our new website — More to come soon.

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