INTERMATE @OMR25

Illuminated white Intermate lettering on the pink booth frame above silver metallic curtain panels.

Client

Services

Brand Architecture

Location

Hamburg

Year

2025

For the third consecutive year, UNDPLUS designed the SOCIAL SUPERSTORE for Intermate at OMR, transforming the booth into an immersive supermarket-inspired experience that showcased the agency’s full-service offerings. The monochrome pink concept combined creative product displays with a strong focus on sustainability through the reuse and rental of materials and furniture.

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Product boxes labeled Full Funnel Performance Ads and Consulting & Data Insights as supermarket goods at the Intermate booth.
Figure in silver suit with black helmet reading Consulting & Data Insights Assistant in front of the pink booth wall.
Pink Social Superstore counter with display fridge, bottles and astronaut figure at the Intermate booth at OMR.
Silver mannequin with screen amid the all-pink Social Superstore scenery with shopping baskets and product shelves.
Magenta booth world of the Intermate Social Superstore with figures in white suits, pink birds and curved display windows.
Travel-themed display with pink head, neck pillow and thermo mug at the Intermate Social Superstore at OMR.
Pink sculpted heads with sunglasses beside the lettering Decoding Beauty communities in the Intermate display window.
The entirely pink Intermate Social Superstore booth at OMR with scaffold walls, neon sign and central counter.

Trade fair: OMR

Technical implementation and lighting: Aura Engineering

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A first look at our new website — More to come soon.
A first look at our new website — More to come soon.
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A first look at our new website — More to come soon.
A first look at our new website — More to come soon.
A first look at our new website — More to come soon.
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A first look at our new website — More to come soon.
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