VORWERK LOVEBRAND 2025

Bar with rows of wine glasses in front of neon Thermomix Bimby signs and red light rays.

Client

Vorwerk

Services

Event & Brand Experience

Partner

B+D Events & OFF Setdesign & Lautwerfer & Einfall

Location

Berlin

Year

2025

Photos by

Nadja Hannaske

In collaboration with multiple partners, UNDPLUS designed the Lovebrand Event for Vorwerk, unveiling the new Thermomix TM7 at the Estrel in Berlin on Valentine’s Day 2025. The immersive event featured dynamic set designs, sensory elements, and surprising installations, creating a spectacular product launch experience for 2,500 guests.

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Round stage under a heart of glowing spheres with red curtain in the dark hall.
Scaffold entrance portal with neon Thermomix Bimby sign and red light strips at night.
Red event hall with giant curtain cylinder, lantern sculpture and round velvet bench.
Audience along the runway with Thermomix appliances on pedestals in green light.
Crowd in front of the green-lit Thermomix Bimby LED cube at the product reveal.
Green neon slogan Where food meets love above a long sofa with snack tables.
Red ballroom with curtain cylinders, glowing lantern pillar and round upholstered benches.
LED screen pillars with light bulb frames and red spheres around the dark stage.
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